"Magnus" helfe, den Kunstmarkt transparenter und ehrlicher zu machen. Magnus Resch, founder of the Magnus app, laid out one: “There is a lot more art in the world than there are songs.” Cataloging individual artworks based in unique locations is far more difficult. The Magnus app aims to catalogue the existence and price of every artwork and to make that information publicly available. Ihr Name: Magnus. Turner’s “Ulysses Deriding Polyphemus” — the simple act of raising my phone to take a picture transformed a vibrant physical painting into a flattened reproduction. Although the caliber of information in Smartify is quite high when it works — I was able to learn more about specific figures in J.M.W. Lectures art management at Yale School of Management (next class fall 2020), previously Columbia University, University of St. Gallen, Sotheby's Institute of Art Founder of the Magnus App, … http://www.magnus.net Shazam’s wild success — it boasts more than a billion downloads and 20 million uses daily, and was purchased by Apple for a reported $400 million last year — has spawned endless imitations. What is that? “You just end up using your email and Instagram.”. Mr. Resch’s answer is simple: transparency. It was titled “Model With Empire State Building.” dated 1992, measured 72 inches by 60 inches, and was for sale for $300,000. Nun ist Magnus Resch mit einer neuen Idee am Start: eine App, mit der man Bilder in Museen und Galerien scannen kann, um mehr Informationen zu bekommen. Wondering Who Did That Painting? At the age of 20 he co-ran an art gallery in Switzerland to finance his university career. Smartify, on the other hand, wants to app-ify what was once the purview of an audio guide. There is Shazam for plants or Shazam for clothes and now, Shazam, for art. Magnus Resch beschreibt sie schlicht als Shazam für Kunst. His paper “Quantifying Reputation and … Magnus Resch hat eine App entwickelt, die uns Informationen über Kunst liefert und über die Werke auch bewertet werden können. Related Stories. Magnus is part of a wave of smartphone apps trying to catalog the physical world as a way of providing instantaneous information about songs or clothes or plants or paintings. There are some barriers particular to creating a Shazam for art. Magnus Resch is an author, the founder of the Magnus app, and a professor for art management. Information about a painting that Ms. Cohen saved on the Magnus app shows the price of the artwork and its buying history. In 2016 he started the Magnus App, which works like Shazam for Art. Magnus has built a database of more than 10 million images of art, mostly crowdsourced, and aims to help prospective art buyers navigate the notoriously information-lite arena of galleries and fairs. Search for any artist and see artworks and shows, Save all the works you love in your own digital collection. Die App "Magnus" erkennt Kunstwerke und nennt auch noch den Preis dazu. Magnus Resch möchte die Kunstwelt revolutionieren. Heute lebt Resch in New York; sein aktuelles Baby: Magnus – „das Shazam der Kunstwelt“, so die von Resch erdachte Catchphrase. This translates into content that loads directly in your phone browser as a website, no download required. Before trying the app, she said, the lack of information was a barrier. The app aims to catalogue the existence and price of … See artists’ exhibition histories, galleries, previous shows, etc. Magnus Resch is a professor for art economics, bestselling book author and founder of the Magnus app, the Shazam for Art. But at the Met, where Smartify has uploaded a limited set of images, I spent a frustrating afternoon waving the app at paintings as it failed to return even facts that I could read in the wall texts. “While the app was doing a lot of things well, we wanted to create something more seamless,” said Sofie Andersen, the interim chief digital officer at the Met. Per Schnappschuss an alle relevanten Infos. This is Shazam for the art world. Prof. Dr. Magnus Resch is a respected influencer in the art world, both as an academic and entrepreneur. Similarly, the Jewish Museum introduced a new set of audio tours in July, all on a web-based interface. With companies racing to develop Shazam for art, we see what instant-identification apps really add to your experience in museums and galleries. https://www.nytimes.com/2019/09/11/arts/design/smartphone-art-app.html Magnus Resch is an entrepreneur who lectures in cultural entrepreneurship at Europe's leading business school, the University of St Gallen, Switzerland. Founded in April 2016 by Magnus Resch, an ex-gallerist and author of the book Management of Art Galleries, the eponymous app is designed to let users take a photograph of an artwork and then summon its key information, including the name of the artist, the title, the date, its exhibition history, and its price. Deutschlandweit bekannt wurde er allerdings nicht durch seine Gründungen – sondern durch sein kurzes „I-daut-it“-Video auf YouTube. We show you historic and recent prices – from both auctions and galleries. Moment, Magnus? Watch video. Kunst-Fans aufgepasst: Was die Musikbranche mit Shazam kann, kann die Kunstbranche mit der Magnus App. purchased by Apple for a reported $400 million last year. Google Play It was hard to stop. Mit der App sollen die Nutzer Kunstwerke abfotografieren und dann erfahren können, ob diese schon einmal verkauft worden sind, falls ja, zu welchem Preis, und ob es vergleichbare Künstler gibt. It’s telling, perhaps, that even as these apps build out their databases, some museums themselves are starting to shy away from apps altogether. Magnus Resch, Ph.D., is an art market economist, serial entrepreneur and bestselling book author. Magnus Resch (Ph.D) is an art market entrepreneur and lectures cultural entrepreneurship at Columbia University. The app is elegant and straightforward, and the source is generally cited and fact-checked. https://nypost.com/2016/05/05/meet-the-hunk-behind-the-shazam-of-art It’s free! Magnus is a free app, nearly completely funded by Resch’s previous entrepreneurial endeavours and his book sales. In July, Google began collaborating with Wescover, a platform oriented toward design objects, public and local art, furniture, and craft — enabling you to learn the name of that anonymous painting in your WeWork space or coffee shop. That helped me negotiate.”. How much does it cost? Smartify’s major limitation is that because the app teams up directly with museums, it only works well in a few places. Walking around the New Museum with the Magnus app, I found myself breezing past paintings, not looking too hard at details because the camera was looking for me, and the app knew much more than I did. And phones are already everywhere in museums, transforming a visit into cataloging as we go. Take a photo of an artwork and instantly know the artist, title and price. The Metropolitan Museum, which rolled out its own app with fanfare in 2014, shuttered it last year. Magnus app creator Magnus Resch and friend Courtesy of magnus.net The Hollywood superstar and noted collector Leonardo DiCaprio has thrown his weight behind a free art app … Auction Catalogue Symbols, Decoded. Magnus is also a Professor for art economics. (Here, Magnus is the leader.). Korrekt. Then there is a more salient question for these platforms: What information can an app provide that will enhance the user’s experience of looking at art? What can a Shazam for art really add? First came Shazam, an app that allows users to record a few seconds of a song and instantly identifies it. People with visual impairments can use Smartify with their phones’ native audio settings and the app is working to integrate audio. Magnus Resch talking about his fundraising efforts and failed tech startups that led him to create his latest art identification and data collection app, “Magnus.” Magnus Resch presenting his research about the impact an art institution in which an artist’s work is displayed and its location has on an artist’s career. "Du machst ein Foto vom Kunstwerk und die App sagt dir sofort, wer ist der Künstler, wie heißt das Werk, wie groß ist es und was ist der Preis." Sogar Hollywood-Star Leo di Caprio investiert in seine Kunst-App. Show OMR Podcast, Ep OMR #309 mit dem "Magnus App"-Gründer Magnus Resch - 26 Aug 2020 Keine Frage: Der breiten Öffentlichkeit dürfte Magnus Resch, seitdem ein Video von ihm vor einigen Jahren "viral gegangen war", vor allen Dingen als Meme-gewordener "I doubt it"-Guy bekannt sein. The app had found a match. At the Betty Cuningham gallery on the Lower East Side recently, I noticed an arresting painting: It showed a nude woman curled against a window, asleep, with the old New Yorker Hotel and Empire State Building in view and a fish above her, hanging or floating. Magnus contends that because the images are created and shared by users, the app is protected by the Digital Millennial Copyright Act. Copyright law also poses challenges. "Du machst ein Foto vom Kunstwerk und die App sagt dir sofort, wer ist der Künstler, wie heißt das Werk, wie groß ist es und was ist der Preis." Resch lives in New York City. Besucher in New York können die digitale Kunsttour bereits absolvieren, in Berlin und London soll die App bald auch funktionieren. Magnus studied business at Harvard, the London School of Economics and the University of St. Gallen. Who made it? Hold it up to a Gustave Caillebotte still life, as I did, and the app provides information that’s already available on the wall, including the chance to click-to-learn-more. There was that little addictive, satisfying click of recognition. You can share via Instagram, Facebook, email, whatsapp…. I opened a smartphone app called Magnus, snapped a quick picture, and clicked “Use.” Seconds later, I got that addictive, satisfying click. In 2012 he co-founded Larry’s List, the world’s premier art collector platform. Ms. Fei referred to this as “screen suck,” and it’s one reason audio is the preferred medium for the Jewish Museum. Prof. Dr. Magnus Resch is a respected influencer in the art world, both as an academic and entrepreneur. Magnus has built a database of more than 10 million images of art. “I used to go to these art fairs, and I felt embarrassed or shy, because nothing’s listed,” Ms. Cohen said. Magnus Resch zog von Düsseldorf aus in die Welt und ist heute ein versierter Unternehmer. There’s an App (or Two) for That. About Magnus Resch. It’s free! View artworks at an unbelievable zoom level, View artworks to scale in a rendered gallery atmosphere. Helen Frankenthaler Foundation, Inc./Artists Rights Society (ARS), New York; Vincent Tullo for The New York Times. Part of the app’s mission is ease of use and accessibility. Hier könnt ihr lesen wie es genau funktioniert. The painting was by Philip Pearlstein, according to the app, known for reinvigorating the tradition of realist figure painting. Jelena Cohen, a brand manager for Colgate-Palmolive, bought her first artwork, a photograph, at Frieze after using Magnus. App Store Leonardo DiCaprio is an investor and advisor. It’s the holy grail of the art market. The Shazamification of art is a product of a time in which information overpowers the naked eye. Get the app. She noted that the vast majority of apps that people download sit unused on their phones. Download it now! Galleries and competitors, Mr. Resch said, complained about the uploading of images and data to the app; in 2016, it was removed from the Apple Store for five months, but Apple ultimately reinstated Magnus after some disputed content was removed. Like Shazam itself, the apps are best used for quick answers — a lifeline in a contextless gallery. It's free! Magnus then slotted this information into a folder marked “My Art” for digital safekeeping — and future looking. Jelena Cohen using the Magnus app on her iPhone to scan paintings at the Parrish Art Museum in Water Mill, N.Y. Ms. Cohen scanning works by Helen Frankenthaler at the Parrish Art Museum: at left, “Provincetown Window” (1963-64); top right, “Provincetown” (1964); and bottom right, “Summer Scene: Provincetown” (1961). It’s the world’s best art price database. But the app shouldn’t be our sole guide through the visual world. Magnus Resch entwickelte die App „Magnus“, die Daten für die Harvard-Studie lieferte Foto: PR Die App will den Kunstmarkt transparenter machen. Der Jungunternehmer Magnus Resch analysiert den Kunstbetrieb als sexy Business, verkauft Profile von Sammlern und erteilt Galeristen Nachhilfe in Management Official website of Magnus Resch - Magnus Resch is an art market expert, serial entrepreneur and bestselling book author. Just take a photo and the app will tell you everything you need to know. “I loved that the app could scan a piece and give you the exact history of it, when it was last sold, and the price it was sold for. Magnus doesn’t give you an art history lesson, or even much of a basic summary about a work; like Shazam, it’s a little blip of information in the dark. Magnus’ activities have been covered in a Harvard Business case study and in newspapers from around the world, including the New York Times, Forbes, and the Wall Street Journal. Other apps are geared toward museumgoers: Smartify, for example, takes an educational approach, teaming up with museums and sometimes galleries to upload digitized versions of their collections, wall texts, and information about artists. Take a photo of any artwork and the app tells you everything you need to know. Leonardo DiCaprio is an investor and advisor to the company. Google Lens — Google’s advanced image recognition technology — is making new forays into the art world. “A few years ago, there was an app craze, and now everyone’s entering this post-app phase in the museum industry,” said JiaJia Fei, director of digital for the Jewish Museum. London’s National Gallery, where I tested it, was one of them; it didn’t miss a single painting in the permanent collection. The Online Art Collector Report. For people who don’t love tracking down a staff member every time they’d like to know more about a particular work, there’s Magnus, a Shazam … He studied economics at Harvard University and the London School of Economics. Gründer Magnus Resch macht in Berlin Werbung für seine neue App Magnus Resch hat bereits einige Startups gegründet, die Fitness-Firma Gymondo etwa oder den Schmuck-Shop Juvalia & You. The premise of Magnus, which was first reported by the New York Times, is simple, straightforward, and incredibly ambitious. Shazam for Art - Take a photo of an artwork and Magnus instantly tells you the price. Magnus studied economics at Harvard University, the London School of Economics and the University of St. Gallen. Another issue is that image recognition technology still often lags when it comes to identifying 3D objects; even a well-known sculpture can baffle apps with its angles, resulting in the deflating, endless spin of technology that’s “thinking” ad infinitum. The actor, planet warrior, and art collector is investing in the art app Magnus, launched by New York-based German academic and entrepreneur, Magnus Resch, in 2016. He is founder of the Magnus App which works like Shazam of Art. Für eine neue Folge von „DANDY TALKS“ trafen wir Magnus Resch.Der mit seiner App „MAGNUS“ das Shaazam der Kunstwelt erschaffen hat. Doch nach Beschwerden hatte Apple "Magnus" vergangenen Sommer aus dem App-Store entfernt. Galleries rarely post prices and often don’t provide basic wall text, so one often has to ask for the title or even the artist’s name. Jetzt kann man sie wieder runterladen "Wir sind sehr glücklich über den Relaunch", sagt "Magnus"-Gründer Magnus Resch auf Anfrage. Magnus Resch beschreibt sie schlicht als Shazam für Kunst. The reproduction of artwork can be a violation of the owner’s copyright. In 2016 he launched the Magnus app, which works like Shazam for Art. The art-oriented apps harness image recognition technology, each with a particular twist. In 2016 he launched the Magnus app, which works like Shazam for Art. ABOUT MAGNUS RESCH Magnus Resch, PhD, is one of the world’s leading experts in art management. Magnus Resch hat eine App entwickelt, die uns Informationen über Kunst liefert und über die Werke auch bewertet werden können. He said he hopes to add a paid … In June, Google Lens announced a partnership with the de Young Museum in San Francisco to show parts of the museum’s collection. Ms. Cohen uses the app on other Frankenthaler works at the Parrish, at left, “Beach Scene” (1961), and right, “Square Figure” (1961). Leonardo DiCaprio is an investor and advisor to the company. Quelle: Magnus Ohne Smartphone oder Tablet geht man im Überangebot von Ausstellungen leicht verloren. Get the app. The Magnus App is like Shazam for Art. At the age of 20 he co-run an art gallery in Switzerland to finance his university career. In 2012 he co-founded Larry’s List, the world’s premier art collector platform. He holds a Ph.D. in economics and studied at Harvard, the London School of Economics and the University of St. Gallen. Our map shows you galleries and museums near you, including current shows and opening hours. After a few weeks of trying out apps-for-art in museums and galleries, on street corners and in the occasional coffee shop, I found that they did not increase the quality of my visual encounters. The extra information wasn’t worth mediating my museum experience through a screen. A version of this article appeared in the German newspaper Die Zeit. Magnus Resch, the art market entrepreneur behind the Magnus price data app, has responded to claims that his service had stolen information from other databases and galleries. In 2010, it had sold for $170,500 at Sotheby’s in New York, the app told me.
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